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Hearken
Tech + framework to create original, popular content with audiences
Hearken has been road-tested and highly successful in newsrooms across the USA, including WBEZ in Chicago (known for Serial, This American Life), KQED in San Francisco and many more. Content created with Hearken significantly outperforms newsroom’s average content in pageviews, uniques, shares and time on page.
The Hearken platform also serves as a powerful tool to generate leads for membership and subscriptions. Participating newsrooms have found 56% of the emails collected through our model are new leads.
Our network of shared insight surfaces questions that lead to high-performing stories, and we share those with other newsrooms in our network so they can then localize.
Founders
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Founder
Co-founder CEO @Hearken Founder @Dance Dance Party Party Founder Curious City @Chicago Public Media @University of Wisconsin, Madison@University of Melbourne
Traction
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CustomerWe find unique stories to pursue using Hearken. It’s a fantastic engagement and editorial tool in our newsroom. -
CustomerI’m a long time fan of Jennifer and Hearken. It is working for KQED, 4x more traffic to Hearken audience driven stories compared to average.
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PartnerA media accelerator building a more informed, connected, and empowered society.
Funding
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SeedFeb 24, 2015$50,000
INVESTORS from previous rounds
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Investor
A media accelerator building a more informed, connected, and empowered society.
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Investor
INCUBATORS
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Incubator
A media accelerator building a more informed, connected, and empowered society.
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Incubator
Team
EMPLOYEES
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Employee
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Front-End Developer
Full-stack, full-brain web developer. Ruby TDD acolyte on the back-end, design / UX collaborator on the front-end.
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ADVISORS
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AdvisorHearken’s toolset opens up a new stream of inspiration and insight for newsrooms around the world. Rather than just rely on a gut feel to assess a story’s appeal, Hearken users can learn from their audience about the kind of stories and news… more
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Advisor
Managing Partner, Matter. Accelerating media entrepreneurs. Kauffman Fellow. Built Runway at Innovation Endeavors. Stanford d.school & MBA. FRONTLINE. UNC.
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Advisor
Cofounder @Savvy. GM @Hattery Labs. Launched @Puddle , @InVitae,@Bright Funds, @CloudPhysics. Grew brands like Atkins, SciFi, got milk?, eBay, Call of Duty.
ATTORNEYS
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Attorney
Hearken is an audience-driven framework and platform enabling content creators to partner with the public during the reporting process, resulting in relevant and high performing content. We help media outlets cultivate, validate and measure audience interest in stories *before* they’re reported.
See Campaign: https://angel.co/hearken?utm_source=trending
Contact Information:
Corey Haines
Jennifer Brandel
Tags:
AngelList, United States, Equity, English, Mobile and Social Apps, Computers and Software, Industry verticals, Regions, Types of Crowdfunding deal, Language
Source: ICNW
